27 June 2006

Coke loves Mexico, too

You may remember this thing about Coke, and how they seem to be supporting a different team in different countries. Well, here's an update: Coke loves Mexico too. Thanks Naomi.



Any more Coke ads, people of the world?
Did anyone in England got a good photo of that Coke loves England poster that someone mentioned in the comments?

On a slightly related note, this Coca Cola ad from Argentina has a fan himself supporting multiple teams (only really clear if you speak Spanish, I guess).

And here's a great TV ad, again from Argentina, featuring some of their World Cup stars. It points out that there may be other sports, but football is Argentina's game. I love Sorin's dive.
Thanks to Patrick for both of those links.

Finally, while I'm in a Argentina-loving mood: the best song sung by any of the fans at the World Cup is the one the Argentinians are singing. Couldn't find any video clips from this World Cup, but here's some River Plate fans singing the same melody.

8 Comments:

Anonymous Anonymous said...

i don't know about Coke, but in the UK at the moment, Mars are running a similar campaign and have replaced the Mars logo on their wrappers with the word Believe. Of course, Wales didn't qualify for the world cup. I don't know if this is true, but apparently, the Mars posters there have been altered to read Believe 2010.

27 June, 2006 14:54  
Anonymous Patrick said...

Here's one I've just found on flickr.

27 June, 2006 18:55  
Anonymous Patrick said...

Oh, and thanks for the credit, btw. :)

27 June, 2006 18:55  
Blogger Mark said...

that's a REAL world cup song. None of that 'Bread of Heaven' 'Guantanamera' rubbish

talking of which, you know 'Guantanamera' means 'girl from Guantanemo Bay'??

28 June, 2006 00:27  
Anonymous emily said...

Nike is doing a socceroo thing here in Australia- http://www.nike.com.au/ . The ads are more obviously pretending to support Australia but you get the idea from their website.

28 June, 2006 07:13  
Anonymous Anonymous said...

And France too... Even poor Cisse is there!
https://secure.coca-cola.fr/ssldocs/wcup/worldcup.jsp

28 June, 2006 12:22  
Blogger ExpatJane said...

I tried to email you this image of the South Korean World Cup 2006 Coke can, but it doesn't go through :-(

Anyway, I uploaded it instead. Here is the link to a photo of that can: http://i83.photobucket.com/albums/j286/ExpatJane/World%20Cup%202006/SouthKoreanWorldCup2006canv2.jpg

The Coke company is a well oiled marketing machine.

08 July, 2006 02:58  
Blogger Craig said...

Excellent. Thank you, Jane.

08 July, 2006 12:29  

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